Food labelling

The company that distributes food products provides consumers with information about their food products. Entrepreneurs are informed about the mandatory information to be reported, about how it has to be reported, and the limits in advertising.

What information is required?
The legislator provides for different contents and forms of communication based on the method used for the sale of food (e.g. use of labels, information tags, etc.).

Thanks to Food Label Check it is possible to calculate all the information required starting from the claims up to the Allergens. The information obtained in this way can be used for all sales channels.

Which is the legal name of food products?
The legal name must be identified trough the Legislation considering: the raw materials, the ingredients, the transformation process and the product characteristic (for example the quantity of sugar or the alcohol level).

What information can be used in advertising?
When it comes to advertising information, consumer perception is very important. It is necessary to avoid providing deceptive or misleading information that could deceive the consumer and negatively influence their purchasing decisions. In the food sector, advertising is subject to regulations, especially with regard to misleading advertising.

Support

The Chamber of Commerce of Bolzano places its expert staff at the disposal of entrepreneurs and production managers, to whom it provides the following services:

• Food Label Check thanks to which it is possible, in just a few minutes, to create drafts of bilingual labels for countless recipes.
• Individual interviews, thanks to which it is possible to better identify the information to be reported on the labelling and the statements permitted in advertising.

All information, in particular translations, are not guaranteed to be complete and correct.